Privacy and Cookie Policy

BBC Children in Need Privacy Policy


We receive or collect personal information about you when you interact with us.  This is a summary of how we use information about you when you use our websites, make donations, get involved in our fundraising and campaigns or when you get in touch with us.  You can read our full Privacy Policy here.

We will use your information for a number of purposes, including the following:

· to send you newsletters or fundraising packs (unless you didn’t sign up or you tell us you no longer want to hear from us) or    anything you've bought from our shop;

· to process your donation, payment or refunds;

· to tell your story, promote our fundraising and charitable aims;

· to contact you about any submission or content you provide, to provide encouragement for your fundraising activities or deal    with your queries;

· to manage any entries you make to our prize-draws, competitions, auctions or events;

· to allow us to better understand you and our fundraiser base and to tailor and personalise our communications with you to your   specific interests or preferences;

· where you have told us you are fundraising with an educational establishment, to support and encourage your fundraising;

· to keep the information we hold about you accurate and up-to-date by checking information held by other organisations like   Experian and Royal Mail;

· to create and review statistics which will help us to run our charity and comply with the laws and regulations that apply to our    charity.

We also use cookies on our websites and tracking technologies in our e-mails which we use to remember your preferences and measure the effectiveness of our campaigns.  You can read more about these in our main website Cookie Policy and read below for the Cookie Policy for this shop website.

We will never sell your personal information or share it with other parties for their own marketing purposes.

However, we can’t run our charity or fundraise without involving other people.  We may share your information with:

· other people who help us provide our events, websites, donation platforms (such as justgiving and BTmydonate), payment     processors (such as PayPal), marketing, PR, market research and the other events and services we provide;

· organisations who help us to keep the information we hold about you accurate and up-to-date such as Experian and Royal Mail;

· the BBC e.g. to contact you about any fundraising activity or story you’ve sent to us;

· other members of our group of companies such as Children in Need Limited which runs our online shop;

· the public if you have given us consent to do so;

· where you have told us you are fundraising with an educational establishment, with our schools’ partners (if any).

There may also be times when we need to share your information in order to comply with the law or investigate any allegation of wrongdoing which may involve your information being shared with the police, law enforcement and fraud prevention agencies.  If there are issues which require advice from our lawyers, accountants and other professionals, we may share some of your personal information with them, but only when it is absolutely necessary for them to advise us.
We will always seek to store your personal information in the UK. However, on some occasions, the information we collect may be transferred to suppliers who may store and use such data at premises in other countries.  For example, our virtual fundraising platform use servers based in the USA.  We will always ensure that we maintain appropriate safeguards with our suppliers so that your personal information is subject to the same standards and protections as apply to us when we are processing your personal information in the UK.

You can stop all communications from us about our newsletters, fundraising campaigns and events at any time by using the “unsubscribe” details we include in each communication or by contacting us here

If you would like to find out more about how we use your information and your rights over your information, read our full Privacy Policy.

Version 3, October 2018

BBC Children in Need Shop Cookies Policy

Cookies are bits of data which are stored in your computer or mobile device when you visit a website.  They’re widely used to make websites work, or work more effectively, as well as to provide information to the owners of the website and anybody else who the owner allows to use cookies on the website, which may include advertisers and social media networks.  

This cookie policy tells you about cookies used on our website (our cookies and cookies set by others), why they are used and how to turn off cookies.  It also tells you about any other tracking technologies which are used on our website. 

Our website wouldn't work properly without some cookies. These are called "strictly necessary cookies". They're always on when you visit our website and the law allows us to set these cookies without your consent – you can still block them, but our website won't work properly if you do.  

We also want to use other types of cookies to make your experience more enjoyable and so that we can review and improve our website - we'll only use these if you've seen our cookie banner and continued to use our website or clicked OK.   

You can find more information about the cookies we use on our website below.  As well as our own BBC Children in Need website, our website contains links to other websites, such as PayPal to process payments for things you buy from our website or to make donations at the same time.    These sites also use cookies which our partners set – please read our partners' cookie policies to see how they use cookies and use information about you when you visit their sites – to make this easier for you, we have included links to their cookie and privacy policies in this policy.

General Information about Cookies: What are cookies and tracking technologies?

Cookies are bits of data which are stored in your computer or mobile device when you visit a website.  They’re widely used to make websites work, or work more effectively, as well as to provide information to the owners of the website.  There are lots of different types of cookies which you can read about here.

First-party cookies

When you are on our website these cookies are set by us and only our website can read them.  Where we use first party cookies on our websites, you'll see in our cookies policy after the question 'who sets this cookie', we say 'We do'.

Third-party cookies


These cookies are set by someone other than us. Some of our web pages may also contain content from other sites, which may set their own cookies.  If you share a link to our page, the service you share it on (for example, Facebook) may set a cookie on your browser. We have no control over third-party cookies - you can turn them off, but not through us. To help you with this, we have included links to the tools which each third party provides to manage their cookies and the information which they collect about you using cookies when you visit our website and other websites.

Whenever our websites use third party cookies or other tracking technology, we've confirmed the organisation which sets it, provided a description of what it does/why it is used and provided a link through to more information about that organisation's use of cookies/other tracking technology and ways in which you can manage their cookies.

Session cookies

These cookies only last as long as your online session, and disappear from your computer or device when you close your browser.

Persistent cookies


These cookies stay on your computer or device after your browser has been closed and last for the period of time specified for each persistent cookie below. An example of how we use persistent cookies would be to remember your preferences – for example when you press OK on the cookies banner or if you have continued to use our website after having seen the cookies banner (so we don’t show you the cookie banner again).



Strictly necessary cookies


These cookies let you use all the different parts of our website. Without them, services that you’ve asked for can’t be provided or our websites won't work properly. For example, we use some cookies for load-balancing so that we can provide our website to you and our other users. 


Because these cookies are essential for our website to work properly, the law says that we don't have to obtain your consent to set them, but you can turn off these types of cookies (but if you do, our website might not work properly).


Advertising Cookies

Some websites use advertising networks to show you specially targeted adverts when you visit different websites. These networks may also be able to track your browsing across different sites and different devices that you use. We don’t allow advertising networks to display advertisements which appear when you browse our website, but we do permit them to set cookies on our website which recognise you/your computer when you visit our website and which can track you/your device across other websites. 

Advertising networks will use this information to show you personalised advertisements on other websites that you visit. 

We have included links to Google DoubleClick's privacy notice and cookies policy as they set a cookie on our website (so that you can see how they use information from the cookie and to manage their use of cookies). We have also included links to industry bodies which enable you to check if Google DoubleClick and other advertising networks are setting cookies are on your computer and to control/block advertising cookies from their members (which include Google DoubleClick).

Other tracking technologies


Some websites use things like web beacons, clear GIFs, page tags and web bugs to understand how people are using them and to target advertising to them.  They usually take the form of a small, transparent image that is embedded in a web page or email. They work with cookies and capture data like your IP address, when you viewed the page or email, what device you were using and where you were.  We do not currently use any other tracking technologies on our website but Google Analytics use software scripts to help power their analytics and PayPal use software scripts to power their payment processing platform.

Information about how to control what cookies are set: How do I control my cookies and tracking?

How can I stop my web browser tracking my info?  

You can change your web browser’s settings so it will tell you when cookies get sent to it. Or it can refuse cookies altogether. Check the Help section in your web browser for more information.  Your operating system may also provide you with options to provide you with cookies alerts and to block and delete cookies and to stop organisations from tracking the websites you view on different devices that you use.

How do web browsers track my info?

They use various technical tools to identify your computer(s), the websites you visit and the e-mails you open using your computer(s), including:

  • ·Cookies
  • IP addresses
  • HTTP referrer
  • Tracking scripts
  • User agents
  • Browser fingerprinting.

The “Do Not Track” (DNT) setting

Some internet browsers and operating systems have a 'DNT' setting. This sends a signal to websites asking them not to track your browsing but not all websites will accept your requests.  Currently, our website does not accept DNT signals.

How to avoid web beacons and other tracking technologies

You can normally stop cookies, web beacons and other tracking technologies working by switching off cookies in your browser. There are also browser add-ons and extensions that specifically block web beacons.  To avoid web beacons in emails, you can turn off images in your email service. Check your email’s Help section to find out how.

Google Analytics:

Our website uses Google Analytics to provide us with information about the use of our website including the number of users accessing the website and particular pages of the website at different times and from different regions and Google Analytics uses cookies and tracking scripts to collect this information. To opt out of being tracked by Google Analytics across all websites please visit - this site provides you with a tool which you can download to your internet browser so that you are not tracked by Google Analytics when you browse different websites.

How to turn off third party cookies and tracking

Some cookies are placed by other companies. These "third-party cookies" might track how you use different websites, including ours. You can turn them off, but not through us.  You’ll need to visit the relevant third party’s website to see how to do this.  For those partners that we actively work with, you will find more information and opt-out tools for third party cookies in our policy below.  If third-party cookies are disabled on your browser, some features on our website may not work quite as you'd expect and you may experience problems with our websites. 

To find out more about cookies, including how to see what cookies have been set on your computer and how to manage and delete them, visit

You have the right to choose whether or not to accept cookies and you can use the following tools to control your preferences as well as changing your browser and operating system settings.

Third Party Cookies – we allow certain companies to use cookies on our website for advertising, analytics and other purposes including Google.  You can opt out of third party cookies which are used on our website either by changing your browser and operating system settings, using their online cookie management tools or using the preference tools provided by advertising networks (see 'Advertising Networks' below for more information).  You can find more information about how the third parties who set cookies on our websites will use cookies and the information which is shared with them when cookies are installed and how you can manage their cookies by clicking on the links which you will see below and elsewhere in this policy:



Privacy Notice, Cookie Policy, Managing Cookie Preferences & More Information

Google (DoubleClick and Google Analytics)

Although Google is primarily known as a search engine, it provides a diverse range of products and services including personalised advertising. Google tracks users both through its own products and sites, and the numerous technologies embedded into websites around the world including our website. It uses data gathered from these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear.

DoubleClick is Google's real time bidding advertising exchange and YouTube is also owned by Google.


Microsoft owns and operates the Microsoft Azure platform which helps to power our website.


Advertising Networks – most advertising networks offer you a way to opt out of targeted advertising including Google.  If you would like to find out more information about the advertising cookies which are being used on your computer, please visit or  These sites will provide you with information about third party advertising cookies which are used on your device, how your information is used and how to turn these cookies on and off.

Where you are redirected to websites owned or operated by third parties, you should refer to the cookie policies applicable to those third party websites using the links in our Cookies Policy. 

Our website uses these cookies and tracking technologies:


Strictly Necessary Cookies:

Cookie name and purpose

Who sets this cookie?

How long does this cookie last for?

ASP.NET_SessionId - ASP.NET: This cookie helps you use functions such as the online shop by enabling us to identify your visit between page loads.

We do

Each time you close your browser - session

__AntiXsrfToken - ASP.NET: This cookie is used to protect the application from Cross-Site Request Forgery.

We do

Each time you close your browser- session

first_visit_cookie - Application: This cookie is used to log that the user has been shown the cookie privacy banner when they first visit the website.

We do

1 year - Persistent

ARRAfinity - Microsoft Azure: This cookie is set by websites run on the Windows Azure cloud platform. It is used for load balancing to make sure the visitor page requests are routed to the same server in any browsing session


Each time you close your browser - session


Performance & Analytics Cookies:

Cookie name and purpose

Who sets this cookie?

How long does this cookie last for?

_ga - Used to distinguish users. By default, analytics.js uses a single, first-party cookie named _ga to store the Client ID, but the cookie's name, domain, and expiration time can all be customized.

Google Analytics

26 months - Persistent

_gat - Google analytics: Used to manage the rate at which page view requests are made

Google Analytics

1 minute - Persistent

_gid - Google analytics: This helps us count how many people visit the website by tracking if you’ve visited before.   It is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for our website's analytics reports.

Google Analytics

24 hours - Persistent

cart - Application: This cookie tracks the items the user has added to their basket.

We do

24 hours - Persistent

Transaction - Application: This cookie is created on completion of PayPal check out and holds a unique identifier.

We do

24 hours - Persistent

MerchandiseOrder - Application: This cookie holds transaction information to display on the thank you page, it is created after the user completed the order confirmation page.

We do

3 minutes - Persistent

donation - Application: This cookie is created if a user adds a donation to their order and holds the donation amount.

We do

24 hours - Persistent


Advertising Cookies:

Cookie name and purpose      

Who sets this cookie?

How long does this cookie last for?

Id - DoubleClick is Google's real time bidding advertising exchange

Google DoubleClick

2 years - Persistent


Our BBC Children in Need Shop PayPal payment & donation page

When you make a payment or donation using PayPal though our website, you will be taken to a PayPal operated site (and relevant information from our website will be transferred to the PayPal site e.g. the price of the goods which you are paying for or the donation you wish to make).  You can find more information about any cookies or other tracking technologies which are used on the PayPal site here and how PayPal uses your information here.

Our BBC Children in Need website

Our main BBC Children in Need website uses different cookies to our shop website and you will find more information about the cookies we use on our main website here.

Links to social media

Our website includes links to social media websites (Facebook, Twitter, YouTube and Instagram) which are operated by third parties. If you access social media websites using the links, each website will set cookies and will have its own cookie policy and privacy notice - we have no control over these sites or the cookies which they use on their sites, but you can find more information about the cookies used by these websites on the links below:


Privacy Notice and Cookies Information









BBC Children in Need Shop, Cookie Policy

Version 2, October 2018

Last Updated: 4 October 2018